Approach
Design is the act of imposing one’s will on materials to perform a function (Ron Arad, 2004).
Design philosophy
Designs in nature are beautiful because they had the opportunity to evolved over many years. The most important aspects of design may be:
Simplicity and functionality
Reliability and robustness
Aesthetics and association
Energy, environment and costs
Planning philosophy for creators
Think ahead, but do not overplan on details (Why Overplanning Can Be Dangerous).
Creating something new and innovative cannot rely entirely on existing processes.
Diverge and converge at all relevant levels to achieve a well balanced design regarding aspects like functionality and cost.
Try to postpone the engineering of solvable details until they are actually needed.
Iterative development - wikipedia